Website & Brand Questionnaire

Twenty questions to help me understand you, your business and the people you serve. Answer as much or as little as you like — the first three are required.

About you

01Your full name*02Your email address*03Business or brand name*04Current website or social links (if any)

Your business

05In a few sentences, what does your business do?06What's the story behind how it started?07What is your mission — why does your business exist beyond making money?08What are your main products or services?

Your audience

09Describe your ideal client in detail.10What problem do you solve for them?11Who are your main competitors, and how are you different?

Your brand

12Three words you want people to feel about your brand13If your brand were a person, how would you describe them?14Brands you admire (any industry) and why15Colors, fonts or styles you love — or want to avoid

Your website

16What is the #1 goal of your new website?17Which pages or features do you need? (e.g. booking, shop, blog)18Do you already have a logo, photos or copy? Tell me what exists.

Logistics

19What is your ideal timeline or launch date?20What budget range are you working with?